GET WHITER SKIN NOW As great as it may be to have that nice tan skin, studies have shown that skin pigmentation can actually have negative effects, even without the aid of sunlight or tanning beds. Pigment neutralisation has shown to help resist infectious disease conditions. Now don't be alarmed, your skin color and tanning won't kill you, but it doesn't hurt to err on the side of caution. A little color here and there can't hurt your appearance but too much pigment production can have negative effects. This wonderful formula has the key element to positive antioxidant production. This antioxidant (Glutathione), which is typically naturally produced, helps maintain the immune system and reduces the effects of hyperpigmentation. Initially Melanin (skin pigmentation) is produced in the body to protect against the absorption of UV radiation. But the over production of melanin can cause all sorts of problems. Ivory Pure helps fight that. It helps regulate the production of this naturally occuring chemical and helps build the antioxidants in your body. Ivory Pure also contains Lipoic acid which takes those vitamins you need so much and boosts their levels making them more effective. It is something that can be taken by anyone as it is a universal antioxidant. These parts and more are the key to the success of Ivory Pure. Maintain beautiful skin and ward of future problems with Ivory Pure.